Anuga: nice to meat!

Have I ever seen so much meat in one place. Bratwurst all over the place, steaks, lambchops, chicken wings, porky tails. Ich bin ein Berliner in the literal sense of the sentence. It does not look like the food industry gathered at the Anuga, one of the big food exhibitions in the world of the food industry, has a clue about global warming and what that has to do with the consumption of meat. With some effort I found two exhibitors of 'non-meat meat'. Way to go baby!

Red Hat

Red neck, red hat? Yesterday evening we had a great debate in "De Rode Hoed", a famous used to be church, now used as a debating center on the Keizersgracht in Amsterdam. Prof. Van der Ploeg talked about the terrible empires of food in the world, including us, basically trashing the farmers by controlling the full supply chain. And of course we objected. It is all very nice to say that we make enormous profits by exploiting farmers, but we still only make 4 cents on every Euro that we sell. Jan Douwe van der Ploeg's favorite model is, as he calls it, farmers agriculture. That is not a contradictio in termino, no, it just means that he talks about smaller farmers diversifying into businesses that make money. And that we applaud. For the rest, we are just a retailer making sure it is operating in a fair way with its suppliers and by buying and selling we make some money.