Friday, February 19, 2010

The Sustainability Consortium


We joined. Together with Walmart, Bestbuy, Unilever, P&G and numerous other retailers and manufacturers we will be working on assessments of the “sustainability” impact of products over their entire life-cycle (by using Life Cycle Analysis) We aim to develop transparent methodologies, tools and strategies to make enable businesses to make those assessments. This is going to be an exiting journey. Just working together with the industry and the bright minds of the universities of Arkansas and Arizona!

Friday, February 5, 2010

Roundtable Healthy Food Choices



February 4th, 2010 an international elite group of seventeen thought leaders representing top universities, major institutions and food companies discussed long-term healthy food choices in Western society.


Their goal was to clarify and group controversial issues and generate innovative explanations and solutions. The results of the roundtable will enable public and private parties to identify actions to promote a healthier lifestyle in general and healthier eating habits in particular.

The Roundtable on Encouraging Healthy Food Choices

is an initiative from Wageningen University and food retailer Royal Ahold. We aim to explore the knowledge and expertise of different disciplines within science about Western food choices, and to make this knowledge actionable.


And actionable it is…. Look for yourself! We invite you to explore this site and ideas in order to contribute to the improvement of our society’s health.

Tuesday, February 2, 2010

Arkansas!


Yes, that's where we went. We visited the University of Arkansas and some business with its HQ over there. What happened? Tons of ice kept us there a day longer. Which was actually helpful. It enabled us to visit this pretty simple office with a large cafetaria with nobody and therefore we had a lot of time to discuss all those things we always wanted to discuss with each other. Loads of people stayed at home, we had to deice our car of 1 inch of ice before hitting the road. Enrique, Chief of Staff Ahold USA, did his best to crack the ice!

Tuesday, January 26, 2010


I finally did it. I cooked from the cookbook of the Vrolijkheid and Ahold. All these lovely recipes just ask to be cooked. The Vrolijkheid forever making sure something nice happens in the lifes of asylum kids. We try to support them. So we produced a cookbook together. And I cooked. Tibetan soup and Israeli salad. And it tasted good!

Friday, November 27, 2009

Albert Heijn for Africa: no charity!


Yesterday we had the board meeting of the Albert Heijn Foundation. It was great to hear about all those good things that are happening throught the cooperation of Albert Heijn, ICCO, FairMatch Support and our suppliers in Africa. Just being a retailer that wants to create long term relationships with suppliers to ensure future volume, quality and reasonable price. Therefore AH is investing into community projects through the foundation: water systems, learning centers, HIV/Aids programs etc. etc. No charity, no way. Just good business sense and coop at its best!

Thursday, November 5, 2009

Walmart Sustainability Consortium: good slow start - reprise


The end of last month I went to Washington DC to participate in a meeting of the Walmart Sustainability Consortium. Walmart started some time ago asking its suppliers to fill a scorecard on packaging. The feedback from some major suppliers was that they thought Walmart should organize a joint effort with other retailers to start asking for that kind of info, otherwise they would end up with an organization full of Chief Questionnaire executives. And so Walmart did. Together with the University of Arkansas (watch the pronounciation... , something like "arkensow"...) and Arizona they developed the Sustainability Consortium, a joint effort of retailers, manufacturers and civil society, to create a common standard for the footprint of a product related to environmental and social issues. I think that was a great thing to do. Of course we spent way too much time on bureaucracy during the meeting, I guess that is the norm these days...

Anyway, good slow start, promising for the future!

Monday, October 12, 2009

Anuga: nice to meat!


Have I ever seen so much meat in one place. Bratwurst all over the place, steaks, lambchops, chicken wings, porky tails. Ich bin ein Berliner in the literal sense of the sentence. It does not look like the food industry gathered at the Anuga, one of the big food exhibitions in the world of the food industry, has a clue about global warming and what that has to do with the consumption of meat. With some effort I found two exhibitors of 'non-meat meat'. Way to go baby!